Many entrepreneurs and startups make the identical mistake; they consider in the event that they construct a superior product, folks will come to their web site and purchase it. It doesn’t actually occur that means. Each small enterprise proprietor wants a “go to market technique” to determine how they’re going to get in entrance of the folks that have the ache that their product solves.
This week on The Small Enterprise Radio Present, I talked with Adam Eire, vp and common supervisor of eBay US on how marketplaces may also help small enterprise house owners do precisely this and is usually a massive a part of their “go to market technique”. He has over 11 years of expertise at eBay in numerous capacities. Adam goals to construct sturdy connections with eBay sellers and preserve eBay’s dedication to listening to vendor wants and championing their enterprise development.
Here’s what we mentioned on the radio present about marketplaces and the way they may also help small companies develop:
- Why does it make sense for fanatic entrepreneurs and small companies to develop their companies on a market like eBay? What challenges are impacting small companies at this time and the way can the ability of an e-commerce market assist them drive enterprise and keep aggressive?
- Lots of people can begin a enterprise. The place they face challenges is in shifting to a development technique. How can a market allow development for the speedy and long run?
- What recommendation do you’ve gotten for entrepreneurs trying to develop their companies with rising applied sciences? How can Generative AI applied sciences like ChatGPT play a task in what’s subsequent of their development?
- How can small companies start the journey in the direction of digital development and what concerns ought to they consider when ensuring to decide on the fitting associate on their work trip with their firm?
Take heed to all the episode on how small enterprise house owners can benefit from marketplaces.
Picture: Adam Eire